Brazil
The FSPs and the Soccer World Cup

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The FSPs of Brazil are carrying out a very creative cultural campaign to celebrate the Soccer World Cup. The flyer presenting the initiative reads:
Would you like to win a basket of Pauline products?
Then participate in the Pauline Cultural Campaign during the Soccer World Cup.
It’s easy:
1. Pick up a coupon in any of the 32 FSP Book & Media Centers in Brazil.
2. Put your creativity to work and write a sentence (no longer than three lines) containing the words Cup and Paulines.
3. Fill out the coupon and put it in the container in the FSP Center nearest you by 30 June 2014.
Then get your friends to root for you while you wait to see who wins.