The 49th edition of the Giffoni Film Festival is being held from 19-27 July in Giffoni Valle Piana (Salerno), Italy. The event brings together 6,200 jurors from 53 countries around the world to the region’s Cinema Citadel and Multimedia Valley, where they will be judging 101 films in the 7 competition sections of the Festival.
The center of the event is attention to environmental sustainability and the protection of the ecosystem in the light of this year’s chosen theme: Air. (Last year’s theme was Water and next year’s theme will be Earth.) The purpose is to involve the new generations in a fundamental reflection that will hopefully be translated into an ecological promise. The Logo, created by Luca Apolito and Chiara Pepe, aims to evoke awesomeness, ideas and hypotheses on the environment collected over time, some of them clearly evident and others hidden, like secrets waiting to be unveiled.
The first studies on the element of air are attributed to Leonardo Da Vinci. This year we celebrate the five hundredth anniversary of the death of this great genius. The Giffoni Film Festival is an ideal opportunity to dedicate a very special tribute to him, taking as a point of departure the Festival’s theme.